Featured

The Love Triangle by Chance Productions

This is the final edit of our Rom Com. This is what I have changed:

  • I changed the colour and the style of the font from yellow to red because it suits our genre more and it creates a sense of romanticism.
  • I balanced the dialogues and the background music.
  • Tightened some shots
  • increased the volume of some clips because they were hard to hear/ understand
  • added a few more clips because our opening scene was too short.
  • sharpened all of the clips

Facebook Feedback

My task was to get some feedback on our final rom-com edit from friends on facebook. The blue chat was what I said and the white chats are what my friends said. This is what was said:

Screen shot 2017-03-16 at 11.09.12 PM

Screen shot 2017-03-16 at 11.09.22 PM

Screen shot 2017-03-16 at 11.09.45 PM

Screen shot 2017-03-16 at 11.20.08 PM

Screen shot 2017-03-16 at 11.20.43 PM

Screen shot 2017-03-17 at 12.05.09 AM

This evaluation task has helped me see what my target audience liked about our opening scene and what they did not like. the feedback they have given to me will help me improve on our next opening scene.

Vlog on what I have developed and learnt from the use of technologies

For this task, I was asked to make a vlog based on things I have used to create my media product and I was asked to explain what I have learnt and what skills I have developed. Below, you will see a blog of me speaking about that in depth.

One of the technologies that I liked the most was the giphy website. Like I have said, I think it is a creative way to interact with the readers on your blog. The gifs I found on that web page helped me connect with my target audience and it engaged them since gifs are pretty modern.

Our Logo, Company Name and Distribution Company

Below, you will see screenshots of a prezi I made based on our company logo and name, and I also based it on what distribution companies I picked and why I thought they suited the genre and my general work.

Screen shot 2017-03-11 at 1.00.40 PMScreen shot 2017-03-11 at 1.00.55 PMScreen shot 2017-03-11 at 1.01.06 PMScreen shot 2017-03-11 at 1.01.16 PMScreen shot 2017-03-11 at 1.01.27 PM

Distribution companies are important because they support your company and its choices. They also support your company by helping out with the finance of the film, the marketing of the film and they help with the choices like whether the film is going to be a plain DVD or a Blu-ray. They also can decide when the release date of the film is.

How will our film attract some production companies? My film is pretty modern and that is what this new generation in today’s world want to see. They want to see things that relate to them and their everyday life, which is what my film is doing. This is also what production companies look for. They want movies that attract people and they want to make a profit from all the investment in that film.

Target audience

“Who would be the audience for your media product?” 

I thought that our perfect target audience would be a girl or a boy, most likely a girl that is very mainstream and that loves things that basic girls like such as Uggs, Starbucks, Hoop earrings and the colour pink. They listen to music like the 1975, 5 seconds of summer, Taylor Swift and The Chainsmokers. They live for the top 50 (charts) pop songs in the UK and they are obsessed with the new song ‘Shape of You’ by Ed Sheeran. These are the kind of these that run an Instagram account based on a fandom like the ‘directioner’ (one direction) or ‘the monsters’ (Lady Gaga). They love Romantic Comedies because they relate to that age group relates to that genre the most because the issues that happen in these films like two boys fighting over a girl, is the drama these teens deal with every day and they feel amused watching it.

In this short clip, I have put together, you can see what kind of teenagers I am talking about. I tried to emphasise their basic personality with typical clothes that kinds of teenage girls wear. I filmed these three girls because in real life they are always updated with the latest drama, music and movies. They love Romantic Comedies because they relate to them and obsess over how romantic a boy can be. They love being around each other and debating about which artist is better, Selena Gomez or Taylor Swift?

I think this video successfully shows exactly what my target audience looks like and my idea of their behaviour. They talk about music and movies in their free time and dance to their favorite tunes.

How do we address and attract our target audience?

Here are some screenshots I have made from our final edit. The reason I chose these moments of the opening scene is because I believe that these are the most attracting scenes to our target audience. Below, I will explain each screenshot and I will explain how and why I think it is attracting to our target audience.

Screen shot 2017-03-12 at 5.52.14 PM

I think this is attracting to the audience because it is tension building ident. This suits the rom-com genre and it portrays many meanings. The name ‘chance productions’ is an effective name because it gives our target audience a feeling of thrill and excitement to find out what happens next in our movie. The cards flying out of the hand and the heart beat effect creates, even more, excitement and it makes our target audience feel like the choices and chances that come along in our film are important and thrilling. Our ident gives our target audience what our movie is like and how tension building it is.

Screen shot 2017-03-12 at 5.53.55 PM

This is a shot of one of the settings of our opening scene. I thought this was attracting to our target audience member because it shows them that this movie is about high school. This gives them the feeling that they will be able to relate to the drama and humour that happens within this school or opening scene. They also feel more connected to the opening scene because our target audience is roughly the same age as the characters in our Rom Com.

Screen shot 2017-03-12 at 5.59.13 PMScreen shot 2017-03-12 at 5.53.27 PM

I believe that both of these shots are attracting to our audience because this is the first time they see our four main characters. Their first impressions of these four characters are important and it influences the attitude the audience has towards them. This is the main focus of the opening scene; the characters and their personas. Since our target audience is teenage girls, I think the scene of Jake and Cameron walking together is engaging because one of the stereotypes of a teenage Rom Com is that there is always a ‘hot’ boy in it and I believe that that is what our target audience looks forward to seeing.

Screen shot 2017-03-12 at 6.08.08 PM

I made the font that style because I wanted it to suit the Rom-Com genre but still be humorful. The colour makes it cheesy but that is what Rom-Com is all about. This is attracting to our audience because they know, through the title, that there will be a sense of tension and drama in the movie, which is what they love. The title is also a broad title. It could define the story in many different ways, e.g. perhaps the movie is about third-wheeling, or about someone cheating on someone with an enemy or a best friend. This is why I thought it is a highlight of the opening scene because it creates a hunger for the target audience to find out what it is really about.

Screen shot 2017-03-12 at 5.54.45 PM

Like I have said, I believe that our target audience looks forward to seeing the ‘hot’ teenage popular boy, so this scene is ‘eye candy’ to them because they get a good view of him and they see what he is like. In this shot, you can see that Jake is ‘too cool for school’ and he does not care about anything. This is attracting to our target audience because they will either be head over heels about him and his ‘hotness’ or they will not like him and his arrogance at all.

Screen shot 2017-03-12 at 5.55.03 PMScreen shot 2017-03-12 at 5.55.09 PM

I think these two shots are two of the most important scenes. These are the most attracting to the target audience because they contain humour and they are relatable to everyone. These teenage girls are obsessed with boys and pretty much all of them want a boyfriend so they relate to Ashley’s character. Especially when Ashely tries to get closer to Jake and he sort of rejects her by moving away from her. I am certain that everyone has been rejected by their crush in some way, so this scene engages the audience and it catches their attention.

\Screen shot 2017-03-12 at 5.55.37 PMScreen shot 2017-03-12 at 5.59.43 PM

These two shots are engaging because our audience can clearly see how careless Jake is about Ashley and her feelings. This creates tension and it is a cliffhanger. The audience will then want to know what happens to their relationship and the relationship between.